Digital Marketing & Branding Professional // Atlanta, GA // AL@ruminatemarketing.com
Summary
Over the better half of the last decade, I have dedicated my career to assisting businesses enhance their overall online presence, to creating memorable marketing and sales campaigns, and to help solve complex problems that a business may be facing through creative solutions. I have worked with a variety of entities and individuals, ranging from small, local businesses to best-selling authors and thought-leaders.
While my forté lies in digital branding, I am well-versed in sales, graphic design, print & package design, marketing strategy, and organic content creation & strategy. That being said, if you have stumbled upon this resume, then you are seeing my journey of mastering my next skill in real-time; coding. In fact, this entire resume has been created using only HTML5!
Education
Kennesaw State University - Expected to Graduate by December 2025
Degree -B.S. in Marketing
Riverwood International Charter School - Graduated in May 2018
Developed and implemented content marketing strategies, enhancing client engagement and educating potential customers across digital platforms.
Established and maintained strong client relationships, understanding their needs to provide customized marketing solutions.
Led diverse digital marketing initiatives to boost online presence and effectively reach target audiences, ensuring consistent delivery of high-quality services.
UPS Capital - Print Specialist/Assistant Manager
October 2023 - February 2023
Produced and designed over 500 graphics and print materials for customers, leveraging industrial print technology and tools like Photoshop & Canva.
Conducted sales operations, including cold calling, site visits, and direct customer interactions.
Initiated and tested pilot programs, developing instructional materials adopted by over 51,000 UPS Store franchises nationally.
Managed daily operations and led a team of sales associates, enhancing productivity and performance.
Brownsville Community Culinary Center - Head of Marketing
February 2022 - November 2022
Enhanced marketing effectiveness by tracking and analyzing key metrics, refining strategies accordingly.
Spearheaded marketing initiatives to elevate the center's culinary programs, boosting service promotion.
Amplified brand visibility and user engagement using strategic social media and email campaigns.
Ensured brand consistency across all marketing materials by collaborating with various departments.
Identified growth opportunities through comprehensive market research and data analysis.
Produced diverse content, including interviews and graphics, and developed a new website for the organization's brand.
Arcbound (formerly known as BW Missions) - Head of Client Operations
June 2019 - March 2021
Directed strategic and creative content development to achieve high-profile client goals, managing key accounts and PR efforts.
Produced and managed multiple podcasts, increasing audience engagement and brand visibility.
Implemented effective LinkedIn Marketing strategies, significantly growing sales and online reputation for clients.
Keller Williams Midtown - Real Estate Marketing Intern
March 2019 - June 2019
Supported marketing initiatives by creating graphics and promotional materials.
Assisted in property research and administrative tasks, contributing to the team's efficiency.
Skills
Management
Social Media Marketing
Content Marketing
Email Marketing
Digital Marketing Strategy
Creative Thinking
Communication Skills
Graphic Design
Copywriting
Customer Experience
Continuous Learning
Website Design and Development using no-code platforms
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